When a family name becomes a global brand, conflicts are no longer merely private – they also become legally relevant.

Gregor Wild, Partner at RENTSCH PARTNER, joined SRF «10 vor 10» via video conference as a legal expert to discuss the legal questions surrounding the «Beckham» brand in the context of the widely reported family dispute.

A strong example of how closely identity, image, and economic interests are intertwined for public figures.

Watch the video here: https://www.srf.ch/play/tv/10-vor-10/video/